On January 24th, 2018, we gave this online training (webinar) entitled 7 Marketing Resolutions for a Healthy Small Business in 2018. Several dozen entrepreneurs and marketing professionals attended the workshop […]

 I met Alan Hoffman of CE-Credits a few weeks ago. He had invited me to give a presentation on email marketing and Canada’s Anti-Spam Law in Ottawa in front of […]

 The Standing Committee on Industry, Science and Technology submitted a report this week to the Chamber of Communes regarding modifications to Canada’s Anti-Spam Law (CASL). According to Jean-Francis Lalonde, CEO […]

 The Christmas tree is up in the in the living room, classic christmas music can be heard in stores and your neighbors have installed their lights and ornament. Yes, the […]

View the press release on Newswire.ca Terrebonne, November 15, 2017: More than 3 years after coming into force, Canada’s anti-spam legislation (CASL) remains unclear for more than 1 in 2 […]

 The cold has arrived, fall is definitely here and Black Friday is just around the corner! So we thought we would share 4 tips for an effective Black Friday promotion. Watch the video […]

One might assume that writing an email and creating its design would be child’s play. As you may have noticed while planning your campaigns, sometimes it’s a little harder than […]

If you send out promotional emails (i.e. you do email marketing), being ignored by your subscribers is the worst thing that can happen to you. Your contacts inboxes are more […]